Get Launch-Ready in 3 Days
A marketing sprint to get you to market faster and better.
Great marketing doesn’t need to take weeks or months - we know because we’ve done it. Express GTM is a 3-day results-focused workshop with industry experts that super charges go to market teams. We bring the key players together to align, discuss, decide and execute. We eliminate the back & forth and inefficiencies in traditional processes, distilling down to the essence of what’s required.
You’ll walk away from the 3 days with a clear plan and core creative assets that are ready to go live.
Benefits of Express GTM
Gain insights and spot new opportunities - 100% focus on deeply thinking through clearly defined problems.
Make better decisions faster with cross-department collaboration, rather than siloed thinking. Get buy-in in minutes, not months.
Have experts in the room keeping you on track - no more back and forth, decision paralysis and waiting for people to get back to you.
Who is Express GTM for?
You need the extra firepower to keep up with an ambitious roadmap or particularly complex launch.
You want a fresh perspective to challenge the status-quo and stay at the top of your game.
A recent launch isn’t performing as expected and you need to course-correct.
Email us or fill in the form for more information
DAY 1: DEFINE, CHALLENGE AND ALIGN
This is an honest and to the point assessment of where things stand. We’ll give you preparatory homework to make sure everyone comes to Day 1 primed to be highly productive. We’ll spend the day analysing the information, drawing out key insights, challenging thinking and making decisions about what comes next.
DAY 2: CHALLENGE, PLAN AND CHALLENGE
We review and stress test decisions from Day 1 to ensure we are focused on the most important elements. We then distil Day 1 work into the GTM critical path and strategic plan. At the end of the day we’ll loop back and challenge again to ensure our plan is robust.
DAY 3: COMMIT AND CREATE
Day 3 is about executing. We commit to our decisions and finalise your GTM plan. In the session our creative partner (or yours) will create 1 master output for your core channel. We give you the master files so you can extrapolate the remaining campaign assets.
Breadth of Collective Experience
Daniella Camilleri
Placeholder copy: Bringing products to market with messaging that resonates.
Proven track record building brands, communities and campaigns from scratch that activate users and turn them into advocates.
What people say about working with us
“Danni is what you wish every Product and Brand marketer to be - customer centric, natural born story teller, and a master of complex cross functional wrangling.”
“Danni is curious about who customers are and what’s driving their behaviour - and she can translate this curiosity into relevant, tailored and accessible messaging that becomes a key part of what makes customers feel like the product was built for them. It’s magical and she’s awesome.”
Katherine Torrence
I have over 25 years experience helping companies get their messages out to market with impact. I ruthlessly cut through the noise to focus on the things that matter most. With a action bias I keep the workshops fast paced and results oriented.
“Katherine is a strategic thinking marketing leader with the capability to translate strategy into operational campaigns and real customer and business outcomes.”
“Katherine’s ability to assimilate information so quickly and discern what’s important translates into her identifying key marketing opportunities and moving things forward.”